Do's and don'ts for conference organizers, a speaker's point-of-view

Let’s start easy. Just send approval emails when you’ve made the decision. It feels weird to learn about one’s acceptance from the conference website.

For the record, it’s not a theoretical point. It happened to me on more than one occasion. Weird.

It goes without saying, but we need to plan our speaking gigs. I’m talking about travel and accommodation, but not only. Time spent at the conference is time that is not spent somewhere else:

Letting rejected speakers know about their status as early as possible allow them to plan depending on their respective situations.

Please provide the date limit for which you’ll send acceptance/rejection letters along with the Call for Papers…​ and stick to it! It feels unpleasant to have to reach out to organizers to query one’s status after the date has passed.

On the other side, I understand organizers might want to keep some options in case selected speakers cancel their attendance. But then, please be upfront about it, and communicate it straightforwardly: let speakers choose whether they accept this option or not.

I get it, organizing a conference is a lot of work. Really. However, sending a rejection email with the same auto-generated statement sends a bad signal. Here’s a sample of the email I receive:

It feels as if you care no more about speakers, once you’ve rejected their proposal(s). And still, this year’s rejected speakers could be next year’s accepted speakers.

If the selection process has been transparent, why don’t you provide the data you based your decision on? A bare minimum is to provide the feedback upon request. But it’s better if you send it along with the rejection email.

Some conferences want to provide a sense of unity to presentations. For that reason, they provide a presentation template that speakers need to apply to each slide of their deck. It’s not a good idea:

If your marketing team thinks this is important, there’s a much easier way. Just set a border on the screen where you display the slides - see it in action.

Among the benefits of being a speaker is the networking part: you get to meet interesting people, talk to them, know them and sometimes, keep in touch. This is only made possible because organizers take some time (and money?) to organize a time for speakers to mingle together.

It’s a big miss if there’s no such time…​ and it removes a huge benefit of speaking at conferences.

Some speakers I know of travel a lot. Providing a room where they can rest is basic care.

I didn’t use the term "speakers room", but "quiet room" on purpose: Speakers are not special snowflakes that need to be protected from the crowd. I’m not against a dedicated speakers' room if one is available. But the most important property is that it must be quiet.

There’s one more requirement: provide enough power plugs so that speakers can recharge their laptops (and phones), for this conference - and potentially the next one(s).

I benefit from a great mobile phone plan, with 25Gb data across all European countries plus several other countries. Otherwise, I know that not every mobile company has such a plan.

For this reason, it’s useful to provide a free reliable Wifi. There should be one dedicated to speakers so that it can deliver data with acceptable speed. If the Wifi is open to everyone, the risk is that a lot of attendees will connect and make the network unusable. Note that it doesn’t prevent the conference to provide two Wifi networks, one for speakers and one for attendees.

Extra points if the password is available on the badge, or in the speakers' room. While it seems to be a great idea to send the password by email, speakers receive a lot of emails, and there’s a high chance they will overlook it. The lesson here is that it’s not enough to give the right data, you should provide it at the right time.

I already wrote that speakers are not special snowflakes. Let me reinstate it here. And yet, we do have specific constraints.

It’s not uncommon to rush directly from the airport to the venue, just in time for our talk. If we need to queue, we might be running late, which is bad for everybody: speaker, attendees, and organizers.

Hence, a dedicated registration queue is more than appreciated, it’s necessary. Even better, give out the badges at the speakers' dinner, or send an email with a QR code ahead of time.

For the same reason, I’d recommend having a dedicated speaker’s queue for lunch. In general, I am always stressed to be on time. This is worse if the conference scheduled my talk in the slot just after lunchtime: having to queue for ages and see the clock ticking won’t make my talk better, far from it.

This is worse if the food is bad…​ Sorry, I’m French.

Ranking talks is good, depending on what one wants to achieve. In my experience, I’ve seen two reasons:

This last point might be the most controversial. But what would be a conference without speakers? Shouldn’t they be cared for? This requires a bit of context.

First, is the conference community-based or commercial? Or to put it more bluntly, is the conference’s main goal to make money, or not? In the first case, it stands to reason to help speakers by reimbursing their travels and accommodations expenses and even paying for their time. If community-based conferences that charge attendees a low fee can reimburse, what reason would money-oriented ones invoke not to?

Then, there’s the profile of the speaker. Speaking is now my job, but before that, I took time off to speak at conferences. If I used my own free time to speak at your conference, why would I also pay for travel and accommodation?

Some conferences consider themselves above that: they attract enough good speakers as it is. That’s fine…​ if you belong to that exclusive club. If not, then my advice would be to think about your speakers' compensation scheme and to be transparent about it.

I understand that some speakers are so good that it’s a hard choice for conference organizers to do without them. These speakers attract attendees who are the measure of the success of a conference.

On the flip side, for some conferences, only the names of the talk change from year to year. Speakers are the same. Think that it becomes perhaps boring to watch the same speaker, even the greatest ones, at one point or another.

Most of the advice above should be common sense. It feels redundant having to write it. But it’s not.

If you’re a conference organizer, I’d be grateful if you took some time to read this post and think about applying some of those recommendations.